
About Us
Berry lab company is a consortium between European Nurseries, Private people and Cooperative. The Main goal is to discover...

Our Mission
Our main goal is to discover and develop new Strawberry Varieties with very good taste and aroma. New Varieties for Continental climate.

Varieties
The breeding activity started in the year 2011 and now we are ready to release, 7 new varieties suitable for sub-continental and fresh climate.
ISS 2021
Online Event, May 1-2-3-4-5

BerryLAB is a sponsor of ISS 2021 Conference. Five days conference on strawberry world.
About Us
Berry Lab company is a consortium between European nurseries, strawberry farmers, cooperative and private people. The main selection fields are located in Cesena and Verona (Italy). Our main goal is to discover and develop new Strawberry varieties with very good taste and strong plant. The breeding activity started in the year 2011 and now we are ready to release, 7 new varieties suitable for sub-continental and fresh climate. Our breeding program is focused mainly to the octoploid red fruits but also in wild diploid, white fruits, and remontant pink flower varieties and selections. The strawberry segments we are interesting are: Premium market, Bio cultivation, Processing and Gardening.